GETTING MORE - FOR LESS

Is this a valid suggestion or just a truck load of horse manure? We can't answer that with any kind of credibility, so we leave it up to you to do it for yourself.

For you, answering the question is not only easy, it is also very beneficial to your practice - and the best part is that the answer will come in the form of absolute proof.

All it takes is one email and a little bit of waiting time, but that waiting time will not cost you any time at all. You will continue to do what you are always doing: practicing law and making money, until we show you proof that we have already delivered a number of new clients to your firm's web site - for free.

At that time you will be able to compare the results Attorney-LOCAL produces for you with the results your other advertising efforts are producing. You will know how little a continued listing with Attorney-LOCAL will cost, should you decide to place one, and you will know from painful experience how much you have spent in comparison on other, less effective, advertising media.

Then, and only then, will you make your decision.

Easy. It's what we do. We know what we can do, and it happens to be exactly what our competitors cannot and will not do.

Conventional advertising media are doing thier business all backwards. The only reason they can get away with that is because nobody knows any better, their clients included.

In conventional advertising, you pay a lot of money up front - for the privilege to sit there, watch, wait, and hope that the results will at least come close to covering the expense.

Conventional marketing mumbo jumbo tells you that you need to establish a 'presence' in the market, that you need to 'brand' yourself, and that it takes a prospective customer or client about nine views of your ad before he or she will actually act on your message - and that is only if they happen to be interested in what you have to offer at that ninth time. Otherwise it takes even longer.

The reason for this is that regular 'old-school' advertising simply blasts an attorney's commercial message out into the world, indiscriminately, with little or only limited opportunities of targeting the message to its intended market.

If you sell apples, and your apples are bigger, juicier, tastier and prettier than those of your competition, this sort of makes sense, at least. Most people like apples, and a picture of a pretty female zestfully biting into a jiucy ripe apples probably invokes some level of desire in a lot of people to do likewise.

But, just go and try that same technique in marketing your legal services ...

You know what I'm getting at.

Nobody feels an emotional, primal desire to hire a lawyer. Not unless they happen to have a legal problem.

However, when they do have a legal problem, and you want them to hire you or your firm to solve it for them, it makes a huge difference if you know exactly what type of lawyer they are looking for, where they are looking for it, and if you have a delivery tool that plops your marketing message right in their lap while they are looking for it.

That is what Attorney-LOCAL specializes in.

In fact, it is our entire marketing strategy, and we have it down to a science.

• We know what legal shoppers are looking for;

• We know how they are looking for it;

• We know where they are looking for it, and

• We know how to put your subject-targeted message right in front of them while they are looking for it

And, what's even better: we know with a high level of precision how many of them are looking for it at any given time so you can make an educated judgment whether placing your message in front of them is worth any kind of money at all.

And then there is the final aspect we have already adressed above: we don't just tell you that "many"prospective clients are looking for your type of legal service and that you should buy an ad from us. We prove to you that the demand really exists - by already delivering new clients to your virtual doorstep for a limited time before we even expect you to make a decision.

As noted earlier, all it takes at this point in time is a no obligation email from you to [reserve your listing spot]. Our web site is new. It takes time for our listing pages to start to rank where we expect them to rank on the major search engines. Once the page(s) your reserve a listing on start ranking where we expect them to rank, you will be able to verify the number of clients we deliver to your firm's web site by adding a simple tracking code to your landing page.

After a few weeks of us delivering free, tightly targeted prospective clients who are actively looking for your specific services to you, we will contact you to see if you want to place a permanent listing. You determine the time frame. You can even place a listing on a month-to-month basis, but then you could be "bumped" at any time. Most attorneys will not want to lose that lucrative listing, but what you decide is entirely up to you.

You can also wait and see if other attorneys or law firms are really placing listings with us, but be aware that our space limitations are ironclad. Once the ten to fifteen listing spots per page are filled up, you can only get a spot if another attorney loses his or gives his up, and then the spot will be put up for bidding. It will get far more expensive then than it is now.

You can also call us at (832) 656-6439 to reserve a listing in your city and practice area. (Please ask for Alex, the owner of this site). We look forward to serving you.